COLLABORATION AND INNOVATION ARE AT THE CORE OF OUR ETHOS

ABOUT

As we partner with our clients, we strive to craft creative solutions that transcend the norm — adaptable enough to embrace a dynamic future, and steadfast in their integrity to endure the test of time. Our approach revolves around attentive listening and continuous learning, always seeking to see beyond the obvious. Together, we work hand in hand, driven by the purpose of making a profound difference for our valued clients.

OUR WORK IS DEFINED BY A RARE LEVEL OF INTELLIGENCE AND IMAGINATION

OUR VALUES

At the heart of our values lies a firm belief in the transformative power of collaboration. Within our network of creatives, we cultivate a sense of affiliation, alike to an extended family, which fuels our ability to construct brands that leave a lasting imprint. Together, we channel the strength of collective creativity, empowering us to achieve extraordinary results that truly set our work apart from the crowd.

OUR TEAM BOASTS AN IMPRESSIVE 120 YEARS OF COMBINED EXPERIENCE

OUR TEAM

Led by a highly experienced senior team, our clients benefit from a hands-on and personalised approach from every member of our studio. We take great pride in cultivating long-lasting, close-knit, and collaborative relationships with our clients. Through open communication, active engagement, and a deep understanding of their unique needs, we strive to deliver exceptional results that exceed expectations and foster mutual growth and success.

LYNNE FRANKE

Lynne has an unshakeable passion for brand and design. As General Manager, she is driven to ensure every project delivers above expectation with an experience that is both positive and prosperous for her clients.

A strategic brand thinker and highly knowledgeable across all graphic communication disciplines, Lynne combines a love of brand storytelling with exceptional team and process management.

Lynne brings more than 25 years of brand and design experience in Australia and the UK to Grenade. Her clients include Lendlease, Mirvac, Far East Consortium, AV Jennings, Equiset, Probuild, Multiplex, Merivale Group, ANZ, Queensland Rail, Tennis Australia, Tetley Australia, Sensis, Becton, Hocking Stuart, Bensons, OSK, CPA Australia, Grocon and Ironfish.

ROB DAVIES

Rob oversees every aspect of the creative process at Grenade with his senior team, taking clients on a journey of discovery, and delivering an exceptionally resolved design result in the process.

As Creative Director, Rob brings a vast range of design principles to the table, unpacking creative ideas and rolling out strategic and finessed campaigns. Rob believes in the power of collaboration and continually seeks to partner with local and international artists on original and thoughtfully designed work that stands apart.

For more than ten years at Grenade and 25 years in the industry, Rob has delivered some of Melbourne’s most memorable campaigns. He is constantly inspired by the opportunity to work alongside creatives and clients who share his vision to look beyond the expected.

MATTHEW LEE

Matt is a senior strategist and account manager with a knack for connecting customer truths with commercial opportunities, and getting things done.

With an extensive 20-year career in branding and marketing across Australia, New Zealand, Southeast Asia, and Europe, Matt has been specialising in property branding and marketing for the last few years.

He has collaborated with numerous local and international property developers, providing a unique perspective and deep comprehension of brand building, video technology and production, and the digital landscape, honed through his tenure with start-ups and enterprise technology firms.

MATTHEW IVORY

With a rich reservoir of design experience, Matt’s expertise enables him to thrive on guiding projects from their initial concept to their triumphant introduction in the market.

Drawing unyielding inspiration from the vast possibilities a blank canvas offers, he ardently breathes life into his clients’ visions. As both a problem solver and a visionary designer, he adeptly utilises his creative skill set and stays attuned to international trends, infusing each new brand with a perfect blend of strategic thinking and simplicity.

In addition, Matt possesses a keen business mindset that allows him to approach projects with a holistic perspective. He understands the importance of aligning design strategies with broader marketing objectives and target audience preferences. This comprehensive approach ensures that the brands he works with not only stand out creatively but also resonate with their intended markets, leading to long-term success and growth.

SAMANTHA ALLEN

Sam is passionate about the ideation phase of design, bringing her enthusiasm and energy to the potential of each new project. The idea of creating something entirely new in the market is very inspiring.

With a love for branding, strategic thinking and a deep appreciation for print, she enjoys working across all touchpoints that bring a brand to life. From collaborating with the team, specialised talent, artists and creatives alike; to working with the client to bring their ideas right through to final roll-out and then seeing the consumer interact with the product; Sam loves working with people.

She has worked for a range of businesses revolving around the corporate, retail and apparel sectors. With a love for interiors and an intrigue around the interaction between design and space, focusing on the individual experience, being involved in the property sector was always of keen interest.

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